Enterprise Ecosystems

Vodacom Tanzania and Tanzania Breweries Limited to boost digital skills of retailers

Vodacom Tanzania and Tanzania Breweries Limited to boost digital skills of retailers

Vodacom Tanzania and Tanzania Breweries Limited (TBL) have partnered to equip more than 26,000 retailers nationwide with business, financial and digital skills, in a move aimed at improving their efficiency, profitability and resilience.

The two companies have signed a two-year memorandum of understanding (MoU) to implement a capacity-building initiative called the Retailer Development Programme. RDP is designed to help entrepreneurs strengthen their businesses and adapt to a rapidly changing digital economy.

Operating under the slogan Growing Innovatively Together (GRIT), the programme combines TBL's extensive retailer network with Vodacom's expertise in connectivity, digital services and mobile financial solutions.

TBL Director of Legal and Corporate Affairs, Ms Neema Temba explains: “Through this partnership with Vodacom, we are investing in skills development, digital adoption and business sustainability, ensuring that retailers are better equipped to grow their enterprises and seize new opportunities," she said.

The programme will provide training in business management, financial and cash-flow management, stock control, sales and marketing, customer service, entrepreneurship, responsible retailing and digital literacy.

Retailers will also be introduced to digital and financial solutions intended to improve business efficiency, profitability and customer engagement.

Vodacom Business Director, Mr Nguvu Kamando, says the partnership demonstrates the role of technology in helping small businesses improve productivity and access financial services.

Among the solutions to be introduced are SME Bomba, a business intelligence and payment ecosystem, M-Wekeza, a digital wealth management service, Lipa kwa M-Pesa, a digital merchant payment service using mobile money, and M-Koba, a digital fundraising service. All are designed to support financial inclusion, business efficiency and digital transformation.

The programme will use a hybrid training model combining physical sessions with digital platforms, while the two companies will jointly monitor and evaluate its implementation to measure its impact.

The initiative is also expected to help retailers formalise and strengthen day-to-day operations, particularly in areas such as cash management, inventory planning and customer engagement.



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